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Fortune favours the bold
...offers unparalleled retail art direction with an eye for detail, a love for problem solving and a flair for celebrating diversity.
Schooled in London (England), professional teeth cut in Cape Town.
She continues to brings her international, fresh skill set to her new home, Canada.
kids and teens
ANDREA X markhams
Markham is the largest stand-alone men's fashion retail store in Southern Africa, and targets young, African men in particular. It is part of The Foschini Group (TFG), one of South Africa’s largest, most established and well-respected retail brands.
Andrea worked in-house for TFG, which gave me unique and valuable first-hand retail experience. She managed a four-man studio, working closely with various divisions, including marketing, visual merchandising and finance. The collateral I produced for Markham was extensive and involved everything from ideation through to shooting, final production, distribution and marketing.
ANDREA X ackermans
A popular clothing retail store, Ackermans has over 700 outlets across South Africa, Namibia, Botswana, Lesotho, Eswatini and Zambia. I was part of the team responsible for a major rebranding of this large chain, creating a new, modern look-and-feel in line with the brand’s strategic direction and target market. The concepts I ideated, presented, developed and managed were were very well received and praised for being of a high standard.
It was with the integrated advertising agency 99c that she cut my teeth in the retail space, quickly rising through the ranks from a mid-level to senior art director. During my time with 99c, I produced a number of high quality omnichannel marketing collateral efficiently and on deadline.
Carve a niche
unique skill set
To produce world-class creativity from brief to upload Andrea has gained the below specific expertise to achieve her clients marketing objectives.
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